ISA as a Leader in Cyber Promotion
Promotion
The ISA Mission is to integrate advanced technology with economics and public policy to create a sustainable system of cybersecurity.
It does this by implementing its three major goals – thought leadership, policy advocacy and developing effective best practices, particularly for corporate boards and senior management.
The ISA board creates cutting edge insights as to how to better address cyber risk and develops and advocates for creative public policy to implement this thought leadership.
However, it is equally important for ISA to actively promote our thought leadership and policy through traditional and non-traditional methods.
ISA has been featured in virtually all traditional major media TV, radio and print outlets as well as award-winning books and publications.
Re-Thinking Cybersecurity
In 2022 ISA launched its innovative cybersecurity promotion, the “RE-Thinking Cybersecurity” social media campaign. This highly successful campaign saw the Chairs of both the House and Senate Committees, the Cyber Subcommittees, and the acting head of CISA (and others) calling publicly to “re-think” cybersecurity. ISA, and its partner 1631 Digital, won three Reed Awards (think the Oscars for public campaigns) from Campaign and Elections for “Best Overall Program,” “Best On-line Campaign,” and “Best Use of AI to Optimize Targeting.”
2022
WINNER OF
Reed Awards
For Best Use of Advanced Metrics for Cybersecurity for Business
2022
WINNER OF
Reed Awards
For Best Use of Market Targeting for Cybersecurity for Business
2022
WINNER OF
Reed Awards
For Best Public Interest Campaign for Cybersecurity for Business
In 2025, ISA and SkyTop Media will launch the first regularly scheduled internationally-streamed TV program, “Fixing Cybersecurity,” on the Sling platform.
CNBC
Private sector witnesses, including ISA President Clinton, testified on cybersecurity threats to the U.S. and the role of the private sector and federal government in addressing those threats. They focused on cyber threats to small businesses, communications companies, mobile technology, cloud computing, and smart phone applications. Other topics included federal legislation on cyber security, the FCC’s role, and cybersecurity models in countries like Australia and Germany.
C-SPAN
Private sector witnesses testified on cybersecurity threats to the U.S. and the role of the private sector and federal government in addressing those threats. They focused on cyber threats to small businesses, communications companies, mobile technology, cloud computing, and smart phone applications. Other topics included federal legislation on cyber security, the FCC’s role, and cybersecurity models in countries like Australia and Germany.
FOX BUSINESS
ISA President and CEO on Fox Business
PBS NEWS HOUR
Is The Web Becoming Less Secure?
In the wake of the Gawker Media hacking, Jeffrey Brown gets a wider perspective about the vulnerability of online information and the danger of further cyberattacks from James Lewis of the Center for Strategic and International Studies and Larry Clinton of the Internet Security Alliance.
thinK digit.com
DIGIT INTERVIEWS – Larry Clinton, Cybersecurity Expert
CNBC
CNBC: Cyber Attack Warning
C-SPAN
Marc Rotenberg and Larry Clinton, two critics of the Obama administration’s proposals for reducing cyber threats against the U.S., talked about their objections and criticisms.
CNBC
Corporate America’s Cyber Defense
C-SPAN
Cybersecurity Policy Briefing
PBS NEWS HOUR
ISA President and CEO Larry Clinton on PBS News Hour
EMCTV
EMCTV Security Legislation: IT Insider with ISA’s Larry Clinton
There are a number of cybersecurity bills hotly debated on Capitol Hill and more than one government agency vying to “own” the nation’s cybersecurity. So with all of this disagreement, how can lawmakers, security agencies and businesses find a way to work together to protect our safety and our intellectual property?
Cybersecurity For Business
ISA’s companion document to the “Cyber-Risk Oversight Handbooks” – Cybersecurity for Business: Ensuring Cyber Risk in NOT Just an IT Issue (Kogan Press 2022) was the number one new release on Amazon for 6 weeks and has been republished in German. Cybersecurity for Business was also nominated for three international book awards.
ISA has testified before the US Congress on multiple occasions and done briefings on Cybersecurity for the NATO Cyber Center in Estonia and the Organization of American States Cyber Summit in Santiago, Chile. ISA has also presented at major industry conferences including RSA, Blackhat, and the AI Summit in New York, among others.
